In this article based on market research (sources at the end) we explain why it is worth dedicating effort and resources for your company to have a professional website.
To convey more confidence
8 out of 10 potential customers are more likely to interact with your company if you have a website: This is because more than 90% of people look for a website when they first hear about a company, and if they find a professional website with contact details that match those received by another means, they will consider the company legitimate. The first impression is formed mainly by elements related to design, absence of errors, and speed. These initial factors are critical in conveying credibility. Moreover, if your company does not have a commercial website, it may be perceived that it is no longer operational.
To make information available at all times
Many potential customers will have time during the evening or early morning to get to know your business, and while your office may be closed during those times, a website keeps your business accessible 24/7. Also, for those who want to get to know you better, an online site is the ideal place where you can tell them more: you can include detailed descriptions of your products or services, list options and prices, or write blog posts with supplementary information. Remember that nowadays almost everyone is looking for online reviews about companies.
To execute successful digital campaigns
Some owners or managers think that it is enough to publish their company on social networks, however, a website will always be the center of the online presence while social networks are a platform to attract traffic to your website, traffic that you can then leverage on your own terms and with total flexibility to contribute to your goals. This is why digital marketing agencies will always ask you to have at least a professional and mobile-friendly landing page.
For a more efficient contact and sales channel
No matter what industry you are in, a professional web site is a valuable is a valuable and essential means of communicating with clients and stakeholders. stakeholders. Websites can engage your target audience, establish credibility and, most importantly, convert visitors into customers. visitors into customers. In addition to listing your contact information and set up forms, you need to consider integrating web chat or WhatsApp. WhatsApp: A global study by Forrester indicates that for 44% of website visitors it is key to get 44% of website visitors find it key to get quick responses via chat. chat.
The right way to achieve a professional website
If you want to avoid complications, it is important to select a provider that offers a comprehensive service, including design, construction, hosting, technical management and content maintenance, also, it is better not to hire the service to a digital marketing agency, so you have more flexibility and you can choose different agencies according to each campaign. NeoCompute provides comprehensive services and helps you to achieve fast and smooth modern websites at a competitive cost, you can find more information about our service at https://neocompute.com/pagina-web/.
Fernando Covecino
Founding Partner
